A recent survey conducted by Inc. Magazine and Vocus (maker of marketing software) showed that social media is the #2 most used marketing tactic for small businesses, second only to websites. The survey also showed that social media marketing holds the #2 spot for being considered most effective by small business marketers.
According to another recent survey conducted by Social Media Examiner, 86% of SMB marketers indicated that social media is important for their businesses in 2013.
And, yet a third recent survey, conducted by email marketing giant Constant Contact, showed that since 2008 there has been a nearly 800% increase in the use of social media by small businesses.
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