Tag Archives: Video

Video Content Marketing Opportunities with Meerkat and Periscope

Meerkat & Periscope logos

Meerkat and Periscope. By now you must have heard of them, so I will dispense with nutshell introductions of what they are. Well, just this: both apps facilitate real-time video streaming on Twitter.

I will also avoid predicting which app is going to win this particular social media horse race. I suspect it will be Periscope, but I could be completely wrong. And it doesn’t matter, at least not for the purposes of this article, which aims only to explore the possibilities of video content marketing with either app.

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Instagram Video versus Vine: How much difference can 9 seconds make?

Video on InstagramThis past Friday, Instagram rolled out their rumored video feature, in what seems a pretty clear swipe at Vine. For it’s video debut, Instagram has added a few features that Vine lacks – notably filters, image stabilization and a 15 second time limit – that should make internet marketers pleased as Christmas punch…in July. (Yeah, that didn’t work.)
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